DGM
Damn Good Marketing books
The ultimate ranking of the world's best marketing books
Rankings
1
Influence: The Psychology of Persuasion
Key principles of influence in marketing
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Influencer
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2
Contagious: How to Build Word of Mouth in the Digital Age
Why ideas and products go viral
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Growth
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Social
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3
Made to Stick: Why Some Ideas Survive and Others Die
Elements that make ideas memorable
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Content
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Product
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4
Positioning: The Battle for Your Mind
Importance of brand positioning
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Branding
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5
Building a StoryBrand
Power of storytelling in marketing
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Branding
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6
The 22 Immutable Laws of Marketing
Fundamental principles for marketing success
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Advertising
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7
Crossing the Chasm
Challenges of reaching mainstream markets
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Growth
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Product
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8
The Lean Startup
New approach to innovation in business
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Product
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Growth
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9
The New Rules of Marketing and PR
Connecting directly with customers online
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PR
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Social
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10
The Art of Seduction
Psychological tactics in marketing
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Advertising
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Content
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11
Hooked: How to Build Habit-Forming Products
Creating user habits for successful products
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Product
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Growth
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12
Lean Marketing: More leads. More profit. Less marketing.
Strategies for efficient, lead-generating, and profitable marketing
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Growth
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13
Designing Brand Identity
Comprehensive guide to creating a powerful and lasting brand identity
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14
Sales Pitch: How to Craft a Story to Stand Out and Win
Craft compelling stories that help your sales pitch stand out and win
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15
How to Tell a Story: The Essential Guide to Memorable Storytelling
Essential storytelling guide to create memorable and impactful stories
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16
Cracking the Product Marketing Code
Unlock key strategies to master product marketing and drive growth
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17
This Is Marketing: You Can't Be Seen Until You Learn to See
Master marketing by learning to see and connect with your audience
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Growth
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18
Perennial Seller: The Art of Making and Marketing Work that Lasts
Create timeless, successful work with lasting impact in any industry
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19
Playing to Win: How Strategy Really Works
Proven strategy techniques for winning in business and competition
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Growth
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20
Think Again: The Power of Knowing What You Don't Know
Reconsider what you know to make better decisions and drive growth
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Growth
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21
The 1-Page Marketing Plan
Build a simple, effective marketing plan on a single page
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22
Stories That Stick
Create memorable stories that drive marketing results and engagement
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23
Marketing For SuperVillains
Marketing insights for those who think outside the box
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24
Marketing 6.0: The Future Is Immersive
Explore immersive marketing strategies shaping the future
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25
Influencer Marketing Strategy
Build an effective strategy for driving influencer-based marketing
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26
$100M Leads: How to Get Strangers To Want To Buy Your Stuff
Proven methods to attract leads and convert them into buyers
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27
Ogilvy on Advertising
A candid and indispensable primer on all aspects of advertising
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28
Jab, Jab, Jab, Right Hook
Storytelling and engagement in social media
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29
Marketing Made Simple
Practical steps for effective marketing
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30
The Covert Code: Mastering the Art of Digital Marketing
Strategies to reach the right people at the right time with the right message.
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Growth
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31
Youtility: Why Smart Marketing Is About Help Not Hype
Importance of value in marketing
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32
The One Hour Content Plan
Guide for effective content marketing strategies
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33
Invisible Influence: The Hidden Forces that Shape Behavior
Impact of social influence on behavior
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34
Zag: The Number One Strategy of High-Performance Brands
How to differentiate and stand out
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35
Killing Marketing
Transforming traditional marketing models
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Growth
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36
The Tipping Point
Uncover the captivating science behind viral trends in business
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37
Permission Marketing
Gaining customer consent for marketing
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38
Scientific Advertising
Principles of effective advertising
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39
The Copywriterβs Handbook
Writing compelling marketing copy
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40
SEO 2023: Learn Search Engine Optimization
Mastering SEO strategies for visibility
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41
The Content Code
Enhancing content marketing effectiveness
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42
Talk Triggers
Creating memorable customer experiences
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43
Brand Storytelling
Leveraging storytelling for brand identity
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44
Blue Ocean Strategy
Create uncontested market space to make competition irrelevant.
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Growth
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45
Hacking Growth
Data-driven strategies for achieving scalable business growth.
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Growth
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46
The Challenger Sale: Taking Control of the Customer Conversation
A revolutionary approach to driving sales by challenging customers.
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47
Epic Content Marketing
Learn how to create compelling content that drives business success.
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48
Purple Cow: Transform Your Business by Being Remarkable
Stand out by being truly remarkable in your business.
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49
Everybody Writes
Essential writing skills for effective content marketing.
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50
How Brands Grow: What Marketers Don't Know
Insights on brand growth that challenge conventional wisdom.
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